Making a Splash with Our Snackable Solutions
At Sitecore Symposium 2024 in Nashville, we didn’t just show up as another Gold Sponsor—we came to make waves.
Inspired by our Sitecore Snack newsletter, we rolled out our Snackable Solutions to add flavor to the event. Each snack was a cheeky nod to one of our core services, mixing fun messaging with treats so good they practically pitched Sitecore for us. Our booth wasn’t just a place to chat about Fishtank as a Sitecore implementation partner—it was where strategy met snacks, and conversations left a lasting (and tasty) impression with all attendees.
If you missed the Sitecore Symposium this year, here’s a look at our Sitecore-inspired Snack Menu.
Our Sitecore-Inspired Snack Lineup
🥜 MVPeanuts — A Tribute to MVP Excellence
With a team honored with five Sitecore MVP awards in 2024, we knew we had to do something special to recognize our standout thought leaders. What better way to celebrate their achievements than with a snack that’s as delightful as it is meaningful? Enter MVPeanuts—a perfectly balanced blend of caramel popcorn and peanuts, inspired by the five MVP awards we proudly earned this year.
Not only was this special treat for our team, but we wanted to share the love with the Sitecore MVP community.
Ever wonder who’s behind the magic of MVPeanuts? Check out our About page to meet the all-stars driving everything we do. Leading the charge is none other than our fearless leader, Dan Cruickshank—a legend in the Sitecore community and a long-time thought leader. Dan isn’t just Sitecore famous; he’s been awarded the coveted MVP title for an incredible 11 consecutive years. His influence runs deep at Fishtank, shaping a company culture that prizes innovation, expertise, and staying ahead of the curve.
And yes, Dan was spotted at Symposium, enjoying a handful of MVPeanuts—because when you’re a Sitecore MVP this long, you deserve the best snacks too.
🧸 Headless Heroes — Bite into the Future
In honor of Sitecore’s big move to the cloud, we introduced Headless Heroes gummy bears for bold brands making the switch to headless with Sitecore XM Cloud. Just like the transition to headless, these gummies show that you don’t need a head (or a cape) to be a hero—just the right mindset and a little help from the Fishtank team.
How to Go Headless with Us:
- Pick a gummy – Choose your hero.
- Bite off the head – Embrace the headless journey.
- Call Fishtank – Let our experts handle the migration.
- Move to XM Cloud – Welcome to flexibility and scalability!
- Enjoy the ride – All the cloud perks, stress-free.
These gummies were a hit (who doesn’t love gummy bears?). And the excitement doesn’t stop there—XM Cloud is rolling out even more features, and we’ll keep you updated.
Fun fact: Jeff L'Heureux—our Director of Technology— kept himself busy at the Symposium introducing us to everyone in attendance. He’s really well known through the Sitecore and Sitecore MVP communities. We’re lucky to have him on board!
🍫 ForeverXP — When Moving to the Cloud Isn’t an Option
While many are heading to the cloud, some organizations are choosing to stick with the stability of Sitecore XP—and we’re here to celebrate that choice with ForeverXP. These Belgian chocolate bars were a tribute to businesses that know sticking with what works doesn’t mean standing still. With the right strategy, staying on XP is all about evolving and improving.
How We Keep XP Running Smoothly:
- Boost Site Speed – Faster, smoother experiences for users.
- Optimize Infrastructure – Save costs while adding value.
- Elevate Personalization – Engage more with smarter projects.
- Explore Headless Options – Curious about XM Cloud? We can help.
These chocolates were the first to fly off our shelves—and just like XP, they remain a favorite. Some things are worth holding onto, especially when they still deliver.
Big shoutout to David Austin, our 3-time Sitecore MVP and Technical Lead. At Symposium, David showed attendees how to get even more from XP through better performance, infrastructure optimization, and deeper personalization.
At Fishtank, staying on XP doesn’t mean getting stuck—it means building on what works while unlocking new possibilities.
🍬 SustainMints — Fresh Support, No Surprises
Meet SustainMints, our sugar-free peppermint gum—cool, refreshing, and just as dependable as our Onecare Sitecore support. Because let’s be honest, no one likes a quick fix that doesn’t last (or bad breath).
What Onecare Brings to the Table:
- Automated Support – We solve problems before they escalate.
- SEO Monitoring – Stay optimized, always.
- Organizational Support – We’re here when you need us.
- Headless Expertise – Simplify your move to a headless CMS.
- Accessibility Audits – Ensure your site is inclusive and compliant.
Onecare offers transparent support, with no hidden costs. Finding good support shouldn’t feel like a guessing game. That’s why Onecare offers clear pricing right on our website at onecare.dev. No surprises, no hidden fees—just reliable service from day one.
At Symposium, Carson Gron, stood out (literally—he’s tall) and made a lasting impression with his energy and connections. As one of the newest members of our Engagement team, Carson brought the same spirit to the booth that Onecare offers to our clients: genuine, reliable support with a personal touch.
With SustainMints and Onecare, we’re here to keep things fresh, smooth, and hassle-free—because good support should never leave a bad taste.
The Partner Pavilion Buzz
Our playful, creative brand voice was on full display, making every snack not just a treat but an experience. Conversations flowed effortlessly from fun messaging into meaningful discussions about how Fishtank’s services help organizations get the most out of their Sitecore investments. Whether it was optimizing infrastructure or supporting headless migrations, our booth was proof that Sitecore strategy and snacks go hand in hand.
Our Sitecore Symposium snack debut was more than just handing out treats—it was a reflection of Fishtank’s approach to everything we do. Each snack told a story, representing our core services and philosophies in memorable ways, engaging, and, yes, delicious. From MVPeanuts celebrating our MVP achievements to SustainMints highlighting the freshness of our support, we brought our strategy to life with a little creativity and a lot of flavor.
This is just the beginning. We’re excited to keep mixing fun with function at future events and share even more ideas that blend strategy with creativity. Hungry for more insights? Don’t wait until the next conference—subscribe to our Sitecore Snack newsletter for regular updates, inspiration, and the latest on all things Sitecore, delivered straight to your inbox (no sugar added)!
Until next time, happy snacking!
—With love from the Fishtank team
