Say hello to ENMAX: a leader in the energy sector of Alberta, Canada. Headquartered in Calgary, ENMAX operates across the entire energy value chain and powers the potential of people, businesses, and communities across the province.
Beyond supplying electricity and energy services, ENMAX has become a staple in the day-to-day and evolving energy needs of Albertans. However, their previous Sharepoint website could no longer scale with their brand growth. ENMAX needed a platform that aligned with the company's commitment to harnessing the latest and greatest in technology to enhance its digital presence and customer engagement.
As one of Alberta's leading energy providers, ENMAX faced a pivotal challenge: their website, a crucial touchpoint for interacting with a dynamic customer base, was anchored in an outdated SharePoint infrastructure. This platform significantly hindered their ability to offer a seamless digital experience and provided further limitations, like:
ENMAX needed solution that not only met their immediate needs but also promised scalability for future growth. They also required the ability to connect with their audiences by catering to the unique needs and preferences of a diverse range of user segments.
The new website needed to:
To best empower ENMAX , we built their new site exclusively using best-of-breed software solutions.
A powerful cloud-native SaaS platform empowering businesses to create and distribute personalized digital experiences across multiple channels and devices, fast.
A versatile and innovative open-source framework that allows developers to build scalable and high-performance web applications with ease.
Workshop for documenting and building UX components using an integrated design system, visual documentation, and interactive testing.
A unified platform with tools that bring content into a single location allowing teams to easily collaborate making the best use of digital assets.
An AI-powered platform that enables businesses to deliver individualized experiences across all customer touchpoints and improve customer engagement, loyalty, and conversion rates.
A powerful customer data platform that aggregates and unifies customer data from multiple sources to provide businesses with a comprehensive view of their customers, enabling them to deliver personalized and engaging experiences.
Our solution integrated Storybook to establish a comprehensive design system for building UX components outside of Sitecore. Storybook served as a powerful tool to accelerate ENMAX's website development and ensured brand compliance and consistency throughout the entire process.
Storybook powered ENMAX with:
By ENMAX harnessing Sitecore's state-of-the-art headless CMS, XM Cloud bundles all the latest tools and features into one seamless platform:
The strategics migration of ENMAX's website to Sitecore XM Cloud has been a game-changer in their digital strategy. This move to a headless SaaS CMS enabled a more agile able flexible development process, allowing ENMAX to quickly adapt and respond to market and customer needs. The utilization of Storybook accelerated the deployment of robust and consistent web components, enhancing the overall efficiency and cohesiveness of the website design and functionality.
As a result, ENMAX has successfully revamped its online presence to reflect its status as an innovator in the energy sector. The combination of targeted content, refined website structure, and improved segmentation, has effectively repositioned ENMAX as a cutting-edge technology company.
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